SEO can be very confusing and is an every changing strategy that you should practice to improve your websites visibility, but where should you start? And how much can I do myself? In this episode, Rick and Bill discussing basic website strategies that you can implement right away, along with the valuable resource of back linking. Learn how you can promote your content with reputable sites in your industry to improve your ranking in Google search.
Masler & Associates, CPA
Business owners don’t often realize that liability insurance and entity liability protection serve two different purposes. However, both liability insurance and entity liability protection help to minimize the risk of financial losses as a result of a lawsuit. In this show Bill and Rick distinguish the two protections available to business owners and point out the conditions during which each come into play.
As your business grows and you decide to accept new employees, it becomes ever so crucial for both employees and employers to understand how to avoid, handle, and even to pursue or defend claims of discrimination and/or retaliation in the workplace. In this show, Bill and Rick explore the relationship between employer and employee and how specifically claims are to be addressed under both State and Federal law if they do arise, and what can and should be done prior to the onset of litigation.
Department of Fair Employment and Housing (DFEH) http://dfeh.ca.gov
U.S. Equal Employment Opportunity Commission (EEOC) http://eeoc.gov
Jack Aubuchon – Mission Coast Insurance Services
In this show, Bill and Rick explore the importance of content marketing—the unique creative ability to brand your business through informative and educational content. Combined with regular networking efforts utilizing various personal forums, your business can transform itself into a personality all its own, far above the everyday “sales pitch” that many others feel the need to make a core part of their marketing platform. All it takes is your own determination and ingenuity and a dedication to a marketing schedule that fits your calendar.
Bill Pyott – New York Life
Bill Bernard – WFB Legal Consulting, Inc
949.698.6222 or 949.413.6535
Rick Moscoso – R2 Visual Studios