In order to hire great content creators, you have to first define what types of content you need and then fashion a contract with the person you will be hiring. Identifying the specific types of content needed may not initially appear to be a legal step. However, at the outset, there are incredibly important things to consider, all of which will enable you to ethically and legally outline your marketing goals, as well as the various aspects of your contractual agreement.
Join us to learn these important tips on the next Bottled Business Sense Show.
Bill Bernard – WFBLegalConsulting.com
Rick Moscoso – Captivate365.com
Steve Smith – GrowthSourceCoaching.com
Trademarks help keep your brand ID safe, with the idea that no one else in the market can come in and use your brand or trademark for a similar thing. In this show, Bill and Rick discuss how you define and apply a trademark to your business that ultimately identifies the source of your product or service and distinguishes it from your competitors.