Category Archives: Marketing Media
Assuming you already have the right equipment to shoot your video, where do you begin?
Pre-production is of utmost important in planning out a video that looks professional. How do you create a script with a purpose? What feeling to you want to evoke? Who is your intended viewer? Can you demonstrate what the viewer benefit/success will look like? How will you distribute your video? And, what kind of metrics are you using to measure the impact of the video and optimize results as needed?
Join Rick, Steve and Bill as they discuss by preparing well in advance of the camera’s rolling, you can improve the outcome of the message to your target audience and increase the conversion rate towards your desired goal.
Rick Moscoso – R2VisualStudios.com
rick@r2visualstudios.com
949.667.1182
Steve Smith – GrowthSourceCoaching.com
steve@growthcoursecoaching.com
949.951.9163
Bill Bernard – WFBLegalConsulting.com
bill@wfblegalconsulting.com
949.698.6222
Now that you’ve created great copy for your video, completed filming and final edits, what do you do next? There’s more to just uploading your video to your website. Understanding the purpose, objective and how and where to distribute your media will help improve your reach and credibility, awareness and traffic back to your main website.
Join Rick, Bill and Steve to learn where to begin with the end in mind.
Rick Moscoso – R2VisualStudios.com
rick@r2visualstudios.com
949.667.1182
Bill Bernard – WFBLegalConsulting.com
bill@wfblegalconsulting.com
949.698.6222
Steve Smith – GrowthSourceCoaching.com
steve@growthcoursecoaching.com
949.951.9163
Marketing Automation can provide business owners with a productive way of streamlining their time with outbound marketing process. It can also become a time drain and highly unproductive if you’re plan lacks clear objectives, isn’t focused on the right audience, or you discover you’re delivering the wrong content.
Join Rick and Bill are they reveal common mistakes that could doom your marketing.
Are You Social Selling Your Business?
Social Media isn’t just for kids anymore. It’s a powerful strategy for every small business owner and entrepreneur. It’s no longer an option. It’s a way to attract talent and customers, help you sell your products and ideas, and establish your credibility and authority in your market space. Experts refer to it as Social Selling your business.
If you connect with your target market using social media to promote your product or service, you’re Social Selling. Join Rick & Bill and learn 3 simple tips to help you leverage the power of social selling your business.
Social Media is a valuable platform to communicate with your audience and a great way to provide value to your target market. Unfortunately, it’s also a popular way for scammers to “Phish” for their next unsuspecting victim. Rick and Bill discuss these common scams and how to protect yourself from the negative effects they wreak on you personally and on your business.
SEO can be very confusing and is an every changing strategy that you should practice to improve your websites visibility, but where should you start? And how much can I do myself? In this episode, Rick and Bill discussing basic website strategies that you can implement right away, along with the valuable resource of back linking. Learn how you can promote your content with reputable sites in your industry to improve your ranking in Google search.
Sponsor:
Sharon Masler
Masler & Associates, CPA
949-857-0404
sharon@maslercpa.com
http://maslercpa.com
In this show, Bill and Rick explore the importance of content marketing—the unique creative ability to brand your business through informative and educational content. Combined with regular networking efforts utilizing various personal forums, your business can transform itself into a personality all its own, far above the everyday “sales pitch” that many others feel the need to make a core part of their marketing platform. All it takes is your own determination and ingenuity and a dedication to a marketing schedule that fits your calendar.
Sponsor:
Bill Pyott – New York Life
949.215.7078
wfpyott@ft.newyorklife.com
Bill Bernard – WFB Legal Consulting, Inc
http://wfblegalconsulting.com
bill@wfbleagalconsulting.com
949.698.6222 or 949.413.6535
Rick Moscoso – R2 Visual Studios
http://r2visualstudios.com
rick@r2visualstudios.com
949.667.1182
